Partners
The partnerships of LAAX.
Partnerships & Collaborations
Sport
The iconic snowboard brand that has been shaping the sport since 1977. The Burton European Open was once the starting point of a long-standing partnership. You can find all Burton products at the Burton Store in LAAX or at the test center at Crap Sogn Gion.
OAKLEY stands for innovation, performance, and precision. With high-tech glasses and functional outerwear, the brand sets new standards in action sports. Athletes worldwide, as well as our employees, trust OAKLEY for the best vision and protection in every situation.
VANS is more than a brand – it is a way of life. Since 1966, VANS has shaped the skate and snowboard culture with authentic style and functional design. From the park to the slopes, VANS stands for creativity, progression, and a strong community like the one found in LAAX.
YETI stands for robust, durable, and high-performance outdoor equipment. Whether on the mountain, camping, or in the city – YETI products are made for adventure. With the highest quality and innovative design, they set new standards in terms of cooling and durability.
K2 stands for pure freeride performance and innovation in the backcountry. With high-quality skis, snowboards, and equipment, the brand takes riders to where the powder is untouched. At the Freeride Base on Nagens, you can get the final touch for your backcountry adventure.
Telecommunication
Sunrise sets new standards in digital connectivity in the mountains with the first 5G antenna in a ski area. Whether streaming, navigation, or smart services – high-speed internet brings new possibilities to the slopes. Dream Big. Do Big.
Content Production
GoPro stands for action, creativity, and unforgettable experiences. With innovative camera technology, the brand enables breathtaking shots in any environment. Whether on the slopes, in the powder, or in the air – GoPro captures every moment in the best quality.
Food & Beverage
Red Bull stands for action, adrenaline, and boundless energy. Whether in the air, on the slopes, or in the backcountry. With innovative events and strong partnerships, Red Bull shapes the action sports culture worldwide.
THE GREEN MOUNTAIN offers the opportunity to reduce meat consumption without the feeling of sacrifice. See for yourself the quality of the Swiss company in one of our mountain restaurants.
Calanda stands for Swiss brewing craftsmanship and alpine tradition. Brewed with pure mountain water from Graubünden, the beer represents refreshing taste and highest quality. Whether after the ride, at the hut on the mountain or in the valley – Calanda brings the Graubünden lifestyle into the glass.
Resort
Your freestyle hotspot in China and partner of LAAX
Discover Secret Garden, one of Asia's leading freestyle areas and the official venue of the 2022 Winter Olympics.
"One Pass, Two Resorts" – Exclusive cooperation with LAAX
Thanks to the unique partnership with LAAX, as a LAAX TOPCARD holder, you can ride for free for 5 days at the partner resort.